PurelyClap - On-Demand Home Services
A premium hyperlocal service marketplace connecting urban households with verified professionals through a seamless, safety-first booking flow.
3Months
Delivery cycle
4
Verified result
4
Core technologies
PurelyClap Services
Mobile App • 2023
The Challenge
The home service market is unorganized with inconsistent pricing and quality. Ensuring trust and safety for in-home services was paramount.
The home service market is unorganized with inconsistent pricing and quality.
Ensuring trust and safety for in-home services was paramount.
Engineered Solution
Core Build
Built a seamless booking flow with transparent pricing.
Capability 2
Implemented deep KYC checks for partners and a rigorous rating system.
PurelyClap is designed to standardize the highly fragmented home services market in Bangalore. The platform provides an on-demand booking experience for premium cleaning, pest control, and sanitization services. We prioritized trust and safety as the core pillars of the user experience. To achieve this, we built a rigorous 'Partner App' that includes deep background verification and real-time GPS tracking of service professionals. When a booking is made, the system uses a custom location-based algorithm to assign the closest available verified professional, ensuring punctuality and efficiency. We implemented a transparent, fixed-pricing engine that eliminates the need for negotiation, vastly improving user trust. The customer application features a seamless payment flow and an automated warranty tracking system for every service provided. Since its inception, PurelyClap has achieved a remarkable 70% customer retention rate by focusing on service quality and a friction-free booking journey.
Verified result
Business impact
Achieved high customer retention with a 4.8-star average rating and expanded operations to cover the entire Bangalore metropolitan area.
Technology Blueprint
Production infrastructure with type-safe delivery, CI/CD, and ownership handed over at launch.
Standards & Assurance
Automated Test Coverage
Unit, integration, and QA sweeps before release
Security-Conscious Delivery
Auth, secrets management, and production hardening practices
100% Client Code Ownership
Zero vendor lock-in or proprietary runtimes
“Reliability and safety were our top priorities. The team delivered a solution that excels in both.”
Verified client · PurelyClap Services
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